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The major religions on the Earth contradict each other left and right. You can't all be correct. And what if all of you are wrong? It's a possibility, you know. You must care about the truth, right? Well, the way to winnow through all the differing contentions is to be skeptical. I'm not any more skeptical about your religious beliefs than I am about every new scientific idea I hear about. But in my line of work, they're called hypotheses, not inspiration and not revelation.
Carl Sagan
Guerrilla marketing requires you to comprehend every facet of marketing, experiment with many of them, winnow out the losers, double up on the winners, and then use the marketing tactics that prove themselves to you in the battleground of real life.
Jay Conrad Levinson
When the scientific method came into being, it gave us a new window on the truth; namely, a method by laboratory-controlled experiments to winnow true hypotheses from false ones.
Huston Smith