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The idea of a poem as a message in a bottle means that it's sent out towards some future reader, and the reader who opens that bottle becomes the addressee of the literary text.
Edward Hirsch
Some characteristic expressions he used rather frequently in everyday speech can be seen in letters in his own hand, in which he sometimes writes, when he wants to say that certain men will never pay: "they'll pay on the Greek Kalends." And when he wants to encourage his addressee to put up with present circumstances whatever they are, he says: "Let us be satisfied with the Cato we have."
Suetonius
The problem of directing a user to stored information, some of which may be unknown to him, is the problem of "information retrieval"... In information retrieval, the addressee or receiver rather than the sender is the active party. Other differences are that communication is temporal from one epoch to a later epoch in time, though possibly at the same point in space; communication is in all cases unidirectional; the sender cannot know the particular message that will be of later use to the receiver and must send all possible messages; the message is digitally representable; a "channel" is the physical document left in storage which contains the message; and there is no channel noise because all messages are presumed to be completely accessible to the receiver. The technical goal is finding in minimum time those messages of interest to the receiver, where the receiver has available a selective device with a finite digital scanning rate.
Calvin Mooers
In a certain sense the phrase "I am still alive" can never be sent as it cannot be received by the addressee instantaneously...It is only valid at the very instant that it is being written, and in the very next second it no longer is a certainty. If the addressee receives the telegram a few hours or days later and reads it, he merely knows that the sender was alive at the very instant the telegram was sent. But when he is reading the telegram, he is totally uncertain if the content of the text is still relevant or if it is still valid The difference, the small displacement between sending and receiving, is that particular unseizable glimpse of the presence of the artist. Likewise, it is a sentence of self-reassurance..."I am still alive."
On Kawara