Steve Quotes - page 5
When Steve Jobs toured Xerox PARC and saw computers running the first operating system that used Windows and a mouse, he assumed he was looking at a new way to work a personal computer. He brought the concept back to Cupertino and created the Mac, then Bill Gates followed suit, and the rest is history.
Douglas Rushkoff
In the early 1960s there existed a successful quantum theory of the electromagnetic force (QED), which was completed in the late 1940s, but the theories of the weak and strong nuclear forces were not yet known. In UC Berkeley, where I was a graduate student during the period 1962 – 66, the emphasis was on developing a theory of the strong nuclear force. I felt that UC Berkeley was the center of the Universe for high energy theory at the time. Geoffrey Chew (my thesis advisor) and Stanley Mandelstam were highly influential leaders. Also, Steve Weinberg and Shelly Glashow were impressive younger faculty members. David Gross was a contemporaneous Chew student with whom I shared an office.
John Henry Schwarz
Given that background, I was interested in what Steve Jobs might say about the future of Apple. His survival strategy for Apple, for all its skill and drama, was not going to propel Apple into the future. At that moment in time, Apple had less than 4 percent of the personal computer market. The de facto standard was Windows-Intel and there seemed to be no way for Apple to do more than just hang on to a tiny niche.
In the summer of 1998, I got an opportunity to talk with Jobs again. I said, "Steve, this turnaround at Apple has been impressive. But everything we know about the PC business says that Apple cannot really push beyond a small niche position. The network effects are just too strong to upset the Wintel standard. So what are you trying to do in the longer term? What is the strategy?"
Richard Rumelt
Then, in 1998, I had the chance to talk with Steve Jobs after he'd come back and turned Apple around. I was there to help Telecom Italia try to do a deal with Apple, but after that business was completed I couldn't help asking a question. "Steve,” I said, "this turnaround at Apple has been impressive. But everything we know about the personal-computer business says that Apple will always have a small niche position. The network externalities are just too strong to upset the de facto "Wintel” standard. So what are you trying to do? What's the longer-term strategy?”
He didn't agree or disagree with my assessment of the market. He just smiled and said, "I am going to wait for the next big thing.”.
Richard Rumelt
I absolutely love Bela Lugosi's Count. One thing that always interesting to bear in mind in the great history of Dracula is that, I think almost without exception the film's release has always been surrounded by controversy. Bela Lugosi's Count Dracula at the time was regarded as essentially a kind of B-movie piece of junk. Whereas now, I think it has real luster and appeal to people. I looked at Bella's Count again because Steve was interested in pursuing a sense of the old Universal films, I thought it was kind of good to do that.
Richard Roxburgh
