Marketing Quotes - page 6
Just the other day, I was in my neighborhood Starbucks, waiting for the post office to open. I was enjoying a chocolatey cafe mocha when it occurred to me that to drink a mocha is to gulp down the entire history of the New World. From the Spanish exportation of Aztec cacao, and the Dutch invention of the chemical process for making cocoa, on down to the capitalist empire of Hershey, PA, and the lifestyle marketing of Seattle's Starbucks, the modern mocha is a bittersweet concoction of imperialism, genocide, invention, and consumerism served with whipped cream on top. No wonder it costs so much.
Sarah Vowell
Yes, the investor is often his own worst enemy. Yes, the marketing colossus known as the mutual fund industry provides the weaponry which enables investors to indulge their suicidal instincts. No, the fund industry was hardly an innocent bystander in the market boom and the subsequent carnage. "We have met the enemy and he is us"... all of us.
John Bogle
During late Autumn 1956, in connection with a marketing study, I forecast the imminence of a major U. S. economic recession, triggered by the over-stretching of a post-1954 credit-bubble centered in financing of automobiles, housing, and analogous consumer goods. This recession broke out in February 1957 statistics, and was generally, if reluctantly acknowledged to have occurred several months later. The recession-spiral lasted into mid-1958, and was followed by a prolonged stagnation until an upturn appeared under the Kennedy administration.
Lyndon LaRouche
The difference between marketing and selling is more than semantic. Selling focuses on the needs of the seller; marketing on the needs of the buyer. Selling is preoccupied with the seller's need to convert his product into cash; marketing with the idea of satisfying the needs of the customer by means of the product and the whole cluster of things associated with creating, delivering and finally consuming it.
Theodore Levitt
There is probably a perverse pride in my administration... that we were going to do the right thing, even if short-term it was unpopular. And I think anybody who's occupied this office has to remember that success is determined by an intersection in policy and politics and that you can't be neglecting of marketing and P.R. and public opinion.
Barack Obama
The marketing needs a better campaign based on the visitor's appetite and segment. If there are a lot of Middle East tourists traveling to Puncak to seek janda, I think that it's OK. The tourists would bring numerous benefits to the women and their offspring, as well as the country's entertainment community. If the janda get modest homes even if the tourists later leave them, then it's OK. The children resulting from these relationships will have good genes. There will be more television actors and actresses from these pretty boys and girls.
Jusuf Kalla
Tocqueville predicted that in democratic countries the public would demand larger and larger doses of excitement and increasingly stronger stimulants from its writers. He probably did not expect that public to dramatize itself so extensively, to make the world scene everybody's theatre, or, in the developed countries, to take to alcohol and drugs in order to get relief from the horrors of ceaseless intensity, the torment of thrills and distractions. A great many writers have done little more than meet the mounting demand for thrills. I think that this demand has, in the language of marketing, peaked.
Saul Bellow
Brands' use of social media is not a matter of yes or no. It is simply a matter of how and when. The next generation of consumers will expect their brands to always be available, providing interactive experiences and bringing value to our lives by taking advantage of social media tools in their marketing communications.
Martin Lindstrom
