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Business has only two basic functions - marketing and innovation.
Peter Drucker
Marketing is too important to be left to the marketing department.
David Packard
Until I came to IBM, I probably would have told you that culture was just one among several important elements in any organization's makeup and success - along with vision, strategy, marketing, financials, and the like... I came to see, in my time at IBM, that culture isn't just one aspect of the game, it is the game. In the end, an organization is nothing more than the collective capacity of its people to create value.
Louis V. Gerstner
Marketing, and the whole firm, should devote extraordinary endeavour towards delighting, keeping for ever and expanding the sales to the 20 per cent of customers who provide 80 per cent.
Richard Koch
As soon as I did my first five minutes of stand-up I knew that I would rather be a failure at comedy than a success in marketing.
Jimmy Carr
I think America and Britain have a different culture from France. They discovered marketing and consumerism before France.
Pierre Dukan
The early pioneers of both wellness and network marketing were motivated by the sense that it was possible to create a better life than the conventional routes offered - better personal health and better economic health, respectively. Now the 'alternatives' of yesterday have become the economic powerhouses of today and tomorrow.
Paul Zane Pilzer
I like to look nice, but I'm not marketing being beautiful.
Bethenny Frankel
People are in such a hurry to launch their product or business that they seldom look at marketing from a bird's eye view and they don't create a systematic plan.
Dave Ramsey
The only one that seems to be able to hold the business is Disney. They do it is because they have a fabulous philosophy about marketing- but even they wavered.
Don Bluth
There are certain people who have become better artists, but they're brilliant at marketing. I think someone who's been phenomenal like that is Madonna.
Michael Bolton
I spent 10 years as a marketing manager. I've found my experience in the financial world invaluable background for writing about white-collar crimes.
Sara Paretsky
Pop culture is not about depth. It's about marketing, supply and demand, consumerism.
Trevor Dunn
The technological landscape of the present day has enfranchised its own electorates - the inhabitants of the marketing zones in the consumer society, television audiences and news magazine readerships, who vote with money at the cash counter rather than with ballot paper at the polling booth. These huge and passive electorates are wide open to any opportunist using the psychological weaponry of fear and anxiety, elements that are carefully blanched out of the world of domestic products and consumer software.
J. G. Ballard
But, the thing is, since I always had my own little shop and direct access to the public, I've been able to build up a technique without marketing people ever telling me what the public wants.
Vivienne Westwood
Green issues have been used as a marketing tool. Sometimes these green claims are completely meaningless.
Frank Gehry
Economic theory is the most prestigious subject of instruction and study. Agricultural economics, labor economics and marketing are lower caste fields of study.
John Kenneth Galbraith
There is a natural partnership between State and Commerce, and the American business community to work together to educate the United States about marketing overseas.
Lawrence Eagleburger
An elegant woman should be able to do her marketing without making housewives laugh. Those who laugh are always right.
Coco Chanel
You might think the word "homemadeā is just a word we use as a marketing ploy. But what you don't realize is that the staff sleeps here at night. If your tablecloth is wrinkled, that's why.
Scott Adams
The true Axis of Evil in America is the genius of our marketing combined with the stupidity of our people.
Bill Maher
I never think about genre when I work. I've written fantasy, science fiction, supernatural fiction, and am now working on a suspense novel. Genres are mostly useful as a marketing tool, and to help booksellers known where to shelve a book.
Elizabeth Hand
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