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Advertising Quotes - page 3
Advertising reaches out to touch the fantasy part of people's lives. And you know, most people's fantasies are pretty sad.
Frederik Pohl
We need to shut down this Gitmo prison? Well, don't shut it down - we just need to start an advertising campaign. We need to call it, 'Gitmo, the Muslim resort.' Any resort that treated people like this would have ads all over the New York Times trying to get people to come down and visit for some R&R, for some rest and relaxation.
Rush Limbaugh
There is another class of coloured people who make a business of keeping the troubles, the wrongs, and the hardships of the Negro race before the public. Having learned that they are able to make a living out of their troubles, they have grown into the settled habit of advertising their wrongs - partly because they want sympathy and partly because it pays. Some of these people do not want the Negro to lose his grievances, because they do not want to lose their jobs.
Booker T. Washington
In advertising not to be different is virtually suicidal.
William Bernbach
Advertising isn't a science. It's persuasion. And persuasion is an art.
William Bernbach
Good advertising does not just circulate information. It penetrates the public mind with desires and belief.
Leo Burnett
Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.
Leo Burnett
I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.
Leo Burnett
The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself.
Leo Burnett
I have learned that it is far easier to write a speech about good advertising than it is to write a good ad.
Leo Burnett
Regardless of the moral issue, dishonesty in advertising has proved very unprofitable.
Leo Burnett
I have learned that you can't have good advertising without a good client, that you can't keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for.
Leo Burnett
Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'
Leo Burnett
It is advertising that enthrones the customer as king. This infuriates the socialist...[it is] the crossing of the boundary between West Berlin and East Berlin. It is Checkpoint Charlie, or rather Checkpoint Douglas, the transition from the world of choice and freedom to the world of drab, standard uniformity.
Enoch Powell
News is what somebody somewhere wants to suppress; all the rest is advertising.
Alfred Harmsworth, 1st Viscount Northcliffe
The hired journalist, I thought, ought to realize that he is partly in the entertainment business and partly in the advertising business - advertising either goods, or a cause, or a government. He just has to make up his mind whom he wants to entertain, and what he wants to advertise.
Claud Cockburn
Advertising signs: they con you into thinking you're the one That can do what's never been done That can win what's never been won Meantime life outside goes on all around you.
Bob Dylan
The American conception of advertising is to arouse desires and stimulate wants, to make people dissatisfied with the old and out-of-date and by constant iteration to send them out to work harder to get the latest model-whether that model be an icebox or a rug or a new home.
Bruce Fairchild Barton
Much brass has been sounded and many cymbals tinkled in the name of advertising; but the advertisements which persuade people to act are written by men who have an abiding respect for the intelligence of their readers, and a deep sincerity regarding the merits of the goods they have to sell.
Bruce Fairchild Barton
As I see it, fast food outfits have targeted small children with their advertising in a very effective way. You know, it's clowns and kid's toys and bright colors and things like that.
Anthony Bourdain
Advertising is the art of convincing people to spend money they don't have for something they don't need.
Will Rogers
If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.
Will Rogers
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