Objectives are not fate they are direction. They are not commands they are commitments. They do not determine the future they are means to mobilize the resources and energies of the business for the making of the future. (Peter Drucker)

Objectives are not fate they are direction. They are not commands they are commitments. They do not determine the future they are means to mobilize the resources and energies of the business for the making of the future.

Peter Drucker

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business direction fate future making means

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