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Joseph Addison - The great art in writing...

The great art in writing advertisements is the finding out of a proper method to catch the reader's eye without which, a good thing may pass over unobserved, or lost among commissions of bankrupt. (Joseph Addison)

The great art in writing advertisements is the finding out of a proper method to catch the reader's eye without which, a good thing may pass over unobserved, or lost among commissions of bankrupt.

Joseph Addison

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art bankrupt catch eye finding good great lost method pass proper thing writing

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