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Igor Ansoff - The triplet of specifications - the...
The triplet of specifications - the product-market scope, the growth vector and the competitive advantage - describes the firm's product-market path in the external environment. (Igor Ansoff)

The triplet of specifications - the product-market scope, the growth vector and the competitive advantage - describes the firm's product-market path in the external environment.

Igor Ansoff

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advantage environment external growth path scope triplet vector specifications

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