And what we did with this new company in 1985 is we did start focusing on PCs instead of video game machines, because we learned the hard lesson about bringing a product to market in a consumer world where it's very expensive to build a brand and get distribution and so forth.
Steve CaseRelated topics
build company consumer distribution focusing forth game hard market start world pcsRelated quotes
Value innovation is the cornerstone of blue ocean strategy. We call it value innovation because instead of focusing on beating the competition, you focus on making the competition irrelevant by creating a leap in value for buyers and your company, thereby opening up new and uncontested market space.
W. Chan Kim
My mother was a secretary that elevated herself to having her own international company, my father elevated himself to an NBA player and perennial all-star. So I learned from my parents that it's about hard work, about both of them getting their education, putting people first and leading a life of integrity.
Brian J. White
