When we're about telling the best possible story, making the best possible book - we're thinking about the reader, rather than about our egos. And then we serve the story. Not the other way 'round. (Sally Lloyd-Jones)

When we're about telling the best possible story, making the best possible book - we're thinking about the reader, rather than about our egos. And then we serve the story. Not the other way 'round.

Sally Lloyd-Jones

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best book making possible reader round serve story telling thinking way

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