Content is power in today's world, and if you can own that content, create it and make interaction more of an experience than a transaction, you create a different kind of loyalty. (Mindy Grossman)

Content is power in today's world, and if you can own that content, create it and make interaction more of an experience than a transaction, you create a different kind of loyalty.

Mindy Grossman

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content different experience interaction kind loyalty power transaction world

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