We tend today to exaggerate the effectiveness of persuasion as a means of inculcating opinion and shaping behavior. ...Actually the fabulous effects ascribed to propaganda have no greater foundation in fact than the fall of the walls of Jericho ascribed to the blast of Joshua's trumpets. (Eric Hoffer)

We tend today to exaggerate the effectiveness of persuasion as a means of inculcating opinion and shaping behavior. ...Actually the fabulous effects ascribed to propaganda have no greater foundation in fact than the fall of the walls of Jericho ascribed to the blast of Joshua's trumpets.

Eric Hoffer

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behavior blast effectiveness fact fall foundation opinion persuasion propaganda shaping trumpets means today jericho effects

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