The media in London have informed the authorities and certain representatives of religious and governmental bodies, with a view to ascertaining their reactions to an announcement of Maitreya's presence. In each case the response has been rather negative, and in some cases hostile. In this way, an atmosphere not conducive to bold action has been generated and a policy of ‘wait and see' has developed. How long this can be maintained is difficult to say. It depends very much on which faction within the media involved has its way.