A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'. (Leo Burnett)

A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'.

Leo Burnett

Related topics

advertising basic course din good idea involvement relevancy selling today

Related quotes

The most important thing in the programming language is the name. A language will not succeed without a good name. I have recently invented a very good name and now I am looking for a suitable language.

Donald Knuth

In opera, as with any performing art, to be in great demand and to command high fees you must be good of course, but you must also be famous. The two are different things.

Luciano Pavarotti

Of all our dreams today there is none more important - or so hard to realise - than that of peace in the world. May we never lose our faith in it or our resolve to do everything that can be done to convert it one day into reality.

Lester B. Pearson

I will begin with this confession: whatever I have done in the course of my life, whether it be good or evil, has been done freely; I am a free agent.

Giacomo Casanova

Just as the constant increase of entropy is the basic law of the universe, so it is the basic law of life to be ever more highly structured and to struggle against entropy.

Václav Havel