If you wait for customers to tell you that you need to do something, you're too late. Good business leaders should be half a step ahead of what customers want, i.e. they don't actually quite know they want it. That's what innovation's about. With Plan A, we didn't wait for the consumers to tell us.
Stuart RoseRelated topics
business good half late need plan quite should something step tell wait leadersRelated quotes
I'm quite convinced in my own mind that those who were arguing that [the need to intervene in Iraq] was a more immediate one than some believed - were I'm sure convinced that they were right on fact, I don't think they were making it up. So as to lying, I don't think it has been established that any lies were told.
Christopher Hitchens
