Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word. (Ryan Holmes)

Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word.

Ryan Holmes

Related topics

advertising doubling hammer leverage marketing organic product something spread support sure word promotion fundamentals works groundswell

Related quotes

A creative person has to create. It doesn't really matter what you create. If such a dancer wanted to go out and build the cactus gardens where he could, in Mexico, let him do that, but something that is creative has to go on.
Katherine Dunham
Love. Fall in love and stay in love. Write only what you love, and love what you write. The key word is love. You have to get up in the morning and write something you love, something to live for.
Ray Bradbury
I always did something I was a little not ready to do. I think that's how you grow. When there's that moment of 'Wow, I'm not really sure I can do this,' and you push through those moments, that's when you have a breakthrough.
Marissa Mayer
The key to the mystery of a great artist is that for reasons unknown, he will give away his energies and his life just to make sure that one note follows another... and leaves us with the feeling that something is right in the world.
Leonard Bernstein
Before you do anything, think. If you do something to try and impress someone, to be loved, accepted or even to get someone's attention, stop and think. So many people are busy trying to create an image, they die in the process.
Salma Hayek