When a company owns one precise thought in the consumer's mind, it sets the context for everything and there should be no distinction between brand, product, service and experience. (Maurice Saatchi)

When a company owns one precise thought in the consumer's mind, it sets the context for everything and there should be no distinction between brand, product, service and experience.

Maurice Saatchi

Related topics

brand company context distinction everything experience mind product service should thought

Related quotes