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Douglas Rushkoff - To buy an Apple product is to bet...
To buy an Apple product is to bet on the longevity of the closed system to which we've committed ourselves. And that system is embodied - through marketing as much as talent - by Steve Jobs. (Douglas Rushkoff)

To buy an Apple product is to bet on the longevity of the closed system to which we've committed ourselves. And that system is embodied - through marketing as much as talent - by Steve Jobs.

Douglas Rushkoff

Related topics

apple bet buy commit longevity marketing product steve system talent jobs

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