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It feels as if ever since the iPhone was released, the Macintosh computer has become just another leverage point in this other operating system's marketing plan.
Douglas Rushkoff
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Marketing, and the whole firm, should devote extraordinary endeavour towards delighting, keeping for ever and expanding the sales to the 20 per cent of customers who provide 80 per cent.
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My name became a brand, and I'd love to say that was the plan from the start. But the only plan was to keep writing books.
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Don't ever become a pessimist... a pessimist is correct oftener than an optimist, but an optimist has more fun, and neither can stop the march of events.
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Of all the nasty outcomes predicted for women's liberation... none was more alarming, from a feminist point of view, than the suggestion that women would eventually become just like men.
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