In the movies, you want a good story and characters that are honest, but you are also looking for a good director who can lead the ship. That's how we look at business. Everybody has a great idea for a start-up, and so do their relatives, and they tell me, 'You gotta build it.' I say, 'I have to believe in it.' (Ashton Kutcher)

In the movies, you want a good story and characters that are honest, but you are also looking for a good director who can lead the ship. That's how we look at business. Everybody has a great idea for a start-up, and so do their relatives, and they tell me, 'You gotta build it.' I say, 'I have to believe in it.'

Ashton Kutcher

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