Warning: Undefined array key "visitor_referer_type" in /var/www/vhosts/wordinf.com/core/app/libraries/Core.php on line 98 Richard Rumelt - Then, in 1998, I had the chance to...
Then, in 1998, I had the chance to talk with Steve Jobs after he'd come back and turned Apple around. I was there to help Telecom Italia try to do a deal with Apple, but after that business was completed I couldn't help asking a question. "Steve,” I said, "this turnaround at Apple has been impressive. But everything we know about the personal-computer business says that Apple will always have a small niche position. The network externalities are just too strong to upset the de facto "Wintel” standard. So what are you trying to do? What's the longer-term strategy?”
He didn't agree or disagree with my assessment of the market. He just smiled and said, "I am going to wait for the next big thing.”.