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Michael K. Powell - Behavioral psychologists have...

Behavioral psychologists have observed that wanting something has a much stronger emotional impact than the pleasure that comes once you have it, or the memory of having had it. (Michael K. Powell)

Behavioral psychologists have observed that wanting something has a much stronger emotional impact than the pleasure that comes once you have it, or the memory of having had it.

Michael K. Powell

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comes emotional having impact memory once pleasure something wanting

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