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Clayton Christensen - A disruptive innovation is a...
A disruptive innovation is a technologically simple innovation in the form of a product, service, or business model that takes root in a tier of the market that is unattractive to the established leaders in an industry. (Clayton Christensen)

A disruptive innovation is a technologically simple innovation in the form of a product, service, or business model that takes root in a tier of the market that is unattractive to the established leaders in an industry.

Clayton Christensen

Related topics

business form industry innovation market model product root service simple tier unattractive leaders

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