I went to SXSW in 2011. God, that was awful. I mean, I only went because my publisher wanted me to promote the book and the organizers invited me and it seemed silly not to go, especially for a relatively unknown first-time author. This is just not my cup of tea; the fewer such events I do on an annual basis, the happier I feel. (Evgeny Morozov)

I went to SXSW in 2011. God, that was awful. I mean, I only went because my publisher wanted me to promote the book and the organizers invited me and it seemed silly not to go, especially for a relatively unknown first-time author. This is just not my cup of tea; the fewer such events I do on an annual basis, the happier I feel.

Evgeny Morozov

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annual author basis book cup went happy mean publisher silly tea unknown

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