Warning: Undefined array key "visitor_referer_type" in /var/www/vhosts/wordinf.com/core/app/libraries/Core.php on line 98
Leo Burnett - I have learned that trying to guess what...
I have learned that trying to guess what the boss or the client wants is the most debilitating of all influences in the creation of good advertising. (Leo Burnett)

I have learned that trying to guess what the boss or the client wants is the most debilitating of all influences in the creation of good advertising.

Leo Burnett

Related topics

advertising boss client creation good guess trying

Related quotes

All I'm trying to do is survive and make good out of the dirty, nasty, unbelievable lifestyle that they gave me. View quote
Tupac Shakur
The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships. View quote
Leo Burnett
A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'. View quote
Leo Burnett
I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a good one. View quote
Leo Burnett
A conservative is a man with two perfectly good legs who, however, has never learned how to walk forward. View quote
Franklin D. Roosevelt