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William Zinsser - Good writing has an aliveness that...

Good writing has an aliveness that keeps the reader reading from one paragraph to the next, and it's not a question of gimmicks to "personalize" the author. (William Zinsser)

Good writing has an aliveness that keeps the reader reading from one paragraph to the next, and it's not a question of gimmicks to "personalize" the author.

William Zinsser

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author good next paragraph question reading reader writing aliveness keeps

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