If a story is not about the hearer he [or she] will not listen... A great lasting story is about everyone or it will not last. The strange and foreign is not interesting--only the deeply personal and familiar. (John Steinbeck)

If a story is not about the hearer he [or she] will not listen... A great lasting story is about everyone or it will not last. The strange and foreign is not interesting--only the deeply personal and familiar.

John Steinbeck

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everyone familiar foreign great hearer last lasting listen personal story strange

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