But when the example of the leader is not at hand and the herd must think for itself, it does so by means of clichés, pat words or images which stand for a whole group of ideas or experiences. Not many years ago, it was only necessary to tag a political candidate with the word interests to stampede millions of people into voting against him, because anything associated with "the interests" seemed necessary corrupt. Recently the word Bolshevik has performed a similar service for persons who wished to frighten the public away from a line of action. By playing upon a old cliché, or manipulating a new one, the propagandist can sometimes swing a whole mass group emotions.
Edward BernaysRelated topics
action anything candidate cliche example group hand herd leader line mass necessary pat people playing political propagandist public service similar stampede stand swing tag think voting word means words years bolshevik interestsRelated quotes
English: Only a total idiot would think that a major channel is working to inform the audience. The channel sells product, it must be packaged. CNN, for example, is a colossal ideological tool in the West. An excellent example is the situation around Yugoslavia. How effectively a very civilized part of humankind was brainwashed! The question is in approaches. If a consumer "grubs" stale bread, nobody will offer him poppy-seed buns. I'm an absolutely engaged person. By myself. I have certain political views. I'm not a journalist. I practice political propaganda. I am a commentator, and if one comments on events without having one's own position, that's an unhealthy symptom.
Mikhail Leontyev
Let true Christians then, with becoming earnestness, strive in all things to recommend their profession, and to put to silence the vain scoffs of ignorant objectors. Let them boldly assert the cause of Christ in an age when so many, who bear the name of Christians, are ashamed of Him: and let them consider as devolved on Them the important duty of suspending for a while the fall of their country, and, perhaps, of performing a still more extensive service to society at large; not by busy interference in politics, in which it cannot but be confessed there is much uncertainty; but rather by that sure and radical benefit of restoring the influence of Religion, and of raising the standard of morality.
William Wilberforce
What is a charitable heart? It is a heart which is burning with love for the whole creation, for men, for the birds, for the beasts ... for all creatures. He who has such a heart cannot see or call to mind a creature without his eyes being filled with tears by reason of the immense compassion which seizes his heart; a heart which is softened and can no longer bear to see or learn from others of any suffering, even the smallest pain being inflicted upon a creature. That is why such a man never ceases to pray for the animals ... [He is] ... moved by the infinite pity which reigns in the hearts of those who are becoming united with God.
Isaac the Syrian
The tired assertion that America "supports democracy" in the Middle East is increasingly transparent. It was false 50 years ago, when we supported and funded the hated Shah of Iran to prevent nationalization of Iranian oil, and it's false today when we back an unelected military dictator in Pakistan - just to name two examples. If honest democratic elections were held throughout the Middle East tomorrow, many countries would elect religious fundamentalist leaders hostile to the United States. Cliché or not, the Arab Street really doesn't like America, so we should stop the charade about democracy and start pursuing a coherent foreign policy that serves America's long-term interests.
Ron Paul
Here in this country, although our political divisions were deep, in time of need we were able to transcend them in the interests of the whole community. Throughout the British Commonwealth and Empire there were immense diversities of race, colour, creed, and degrees of civilization, yet the links that united all together, though often intangible, proved strong as steel in the day of trial. This was because, despite many shortcomings and failures to implement fully the ideals which we held, the British Commonwealth and Empire had stood for freedom and justice, and because we had learnt through long centuries the lesson of how to live together without attempting to exact regimented uniformity.
Clement Attlee
