For you and for me, the category of the subject is a primary ‘obviousness' (obviousnesses are always primary): it is clear that you and I are subjects (free, ethical, etc.). Like all obviousnesses, including those that make a word ‘name a thing' or ‘have a meaning' (therefore including the obviousness of the ‘transparency' of language), the ‘obviousness' that you and I are subjects – and that that does not cause any problems – is an ideological effect, the elementary ideological effect. It is indeed a peculiarity of ideology that it imposes (without appearing to do so, since these are ‘obviousnesses') obviousnesses as obviousnesses.
Louis AlthusserRelated topics
appearing category cause clear effect elementary ethical free ideology language meaning name peculiarity primary subject thing transparency word etc obviousnessRelated quotes
Contrast = dissonance, and hence a maximum expressive effect. I will take as an example a commonplace subject: the visual effect of curled and round puffs of smoke rising between houses. You want to convey their plastic value.. .Here you have the best example on which to apply research into multiplicative intensities. Concentrate your curves with the greatest possible variety without breaking up their mass; frame them by means of the hard, dry relationship of the surfaces of the houses, dead surfaces that will acquire movement by being colored in contrast to the central mass and being opposed by live forms; you will obtain a maximum effect.
Fernand Léger
When groups like ISIL seek to rally our young people to their poisonous cause, it can offer them a sense of belonging that they can lack here at home, leaving them more susceptible to radicalisation and even violence against other British people to whom they feel no real allegiance. ... This is what we face – a radical ideology – that is not just subversive, but can seem exciting; one that has often sucked people in from non-violence to violence; one that is overpowering moderate voices within the debate and one which can gain traction because of issues of identity and failures of integration.
David Cameron
Some students of philosophy have unreasonably high expectations of the subject. They expect it to provide them with a complete and detailed picture of the human predicament. They think that philosophy will reveal to them the meaning of life, and explain to them every facet of our complex existences. Now, although studying philosophy can illuminate fundamental questions about our lives, it does not provide anything like a complete picture, if indeed there could be such a thing. Studying philosophy isn't an alternative to studying art, literature, history, psychology, anthropology, sociology, politics, and science.
Nigel Warburton
For all their focusing on the all-purpose bogey of Hindu nationalism (or worse isms), it is remarkable that Indian Marxists and their Western disciples have completely failed to study this ideology. During my Ph.D. research on this very topic, I found that practically all secondary publications in the field, including some influential ones, dispensed almost completely with the reading of primary sources. Typically, a few embarrassing quotations, selected by Indian critics of Hindutva from some old pamphlets (mostly Golwalkar 1939), are repeated endlessly and in unabashedly polemical fashion.
Koenraad Elst
A word to Sen. Obama and his supporters. We'll go at it -- we'll go at it over the next two months -- you know that's the nature of this business -- and there are big differences between us. But you have my respect and my admiration. Despite our differences, much more unites us than divides us. We are fellow Americans, and that's an association that means more to me than any other. We're dedicated to the proposition that all people are created equal and endowed by our creator with inalienable rights. No country -- no country ever had a greater cause than that. And I wouldn't be an American worthy of the name if I didn't honor Sen. Obama and his supporters for their achievement.
John McCain
