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David Ogilvy - The headline is the 'ticket on the meat...
The headline is the 'ticket on the meat.' Use it to flag down readers who are prospects for the kind of product you are advertising. (David Ogilvy)

The headline is the 'ticket on the meat.' Use it to flag down readers who are prospects for the kind of product you are advertising.

David Ogilvy

Related topics

advertising flag headline kind meat product ticket use

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