Jerry Della Femina quotes

There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster. (Jerry Della Femina)
I honestly believe that advertising is the most fun you can have with your clothes on. View quote
Jerry Della Femina
Everybody sat around thinking about Panasonic, the Japanese electronics account. Finally I decided, what the hell, I'll throw a line to loosen them up. 'The headline is, the headline is: From Those Wonderful Folks Who Gave You Pearl Harbor.' View quote
Jerry Della Femina
Thank you for making me nouveau riche. View quote
Jerry Della Femina
It goes back to all of us wanting to be in Hollywood. We're all dying to win an Oscar. View quote
Jerry Della Femina
That's great advertising when you can turn Chicago into a city you'd want to spend more than three hours in. View quote
Jerry Della Femina
I had a special project to do a campaign for a Philadelphia politician named Arlen Spector (sic). "When do I get to see Arlen Spector?” I asked. "You don't.” Spector was a district attorney in Philadelphia, running for mayor. He wanted New York advertising but he had placed through a Philadelphia agency. I complained about not being able to see Arlen Spector. "Are you crazy?” his people said. "Nobody gets to meet Arlen Spector. We can't even see him.” "All right,” I said, "what's Arlen Spector for?” "Arlen Spector is for getting elected.” "All right,” I said, "what's Arlen Spector against?” "Arlen Spector is against losing.” I did the campaign, but Arlen Spector lost. View quote
Jerry Della Femina