Johann Gottlieb Fichte quotes - page 5
I take as my example the three notorious words, Humanity, Popularity, and Liberality. When these words are used in speaking to a German who has learnt no language but his own they are to him nothing but a meaningless noise, which has no relationship of sound to remind him of anything he knows already and so takes him completely out of his circle of observation and beyond any observation possible to him. ... Further, if in speaking to the German, instead of the words Popularity [Popularitdt] and Liberality [Liberalitat], I should use the expressions, " striving for favour with the great mob," and " not having the mind of a slave," which is how they must be literally translated, he would, to begin with, not even obtain a clear and vivid sense-image such as was certainly obtained by a Roman of old.
Johann Gottlieb Fichte