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Sun Tzu quotes - page 2
All men can see these tactics whereby I conquer, but what none can see is the strategy out of which victory is evolved.
Sun Tzu
It is essential to seek out enemy agents who have come to conduct espionage against you and to bribe them to serve you. Give them instructions and care for them. Thus doubled agents are recruited and used.
Sun Tzu
Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.
Sun Tzu
If fighting is sure to result in victory, then you must fight, even though the ruler forbid it if fighting will not result is victory, then you must not fight, even at the ruler's bidding.
Sun Tzu
The art of war teaches us to rely not on the likelihood of the enemy's not coming, but on our own readiness to receive him; not on the chance of his not attacking, but rather on the fact that we have made our position unassailable.
Sun Tzu
It is the rule in war, if ten times the enemy's strength, surround them; if five times, attack them; if double, be able to divide them; if equal, engage them; if fewer, defend against them; if weaker, be able to avoid them.
Sun Tzu
If your opponent is of choleric temperament, seek to irritate him.
Sun Tzu
Where the army is, prices are high; when prices rise the wealth of the people is exhausted.
Sun Tzu
Build your opponent a golden bridge to retreat across.
Sun Tzu
Victory is reserved for those who are willing to pay its price.
Sun Tzu
What the ancients called a clever fighter is one who not only wins, but excels in winning with ease.
Sun Tzu
Too frequent rewards indicate that the general is at the end of his resources; too frequent punishments that he is in acute distress.
Sun Tzu
When the enemy is at ease, be able to weary him; when well fed, to starve him; when at rest, to make him move. Appear at places to which he must hasten; move swiftly where he does not expect you.
Sun Tzu
Bestow rewards without respect to customary practice; publish orders without respect to precedent. Thus you may employ the entire army as you would one man.
Sun Tzu
The ultimate in disposing one's troops is to be without ascertainable shape. Then the most penetrating spies cannot pry in nor can the wise lay plans against you.
Sun Tzu
If you know the enemy and know yourself, your victory will not stand in doubt; if you know Heaven and know Earth, you may make your victory complete.
Sun Tzu
Regard your soldiers as your children, and they will follow you into the deepest valleys; look on them as your own beloved sons, and they will stand by you even unto death.
Sun Tzu
All warfare is based on deception. Hence, when able to attack, we must seem unable when using our forces, we must seem inactive when we are near, we must make the enemy believe we are far away when far away, we must make him believe we are near.
Sun Tzu
If you know the enemy and know yourself you need not fear the results of a hundred battles.
Sun Tzu
Water shapes its course according to the nature of the ground over which it flows; the soldier works out his victory in relation to the foe whom he is facing. Therefore, just as water retains no constant shape, so in warfare there are no constant conditions. He who can modify his tactics in relation to his opponent and thereby succeed in winning, may be called a heaven-born captain.
Sun Tzu
When torrential water tosses boulders, it is because of its momentum. When the strike of a hawk breaks the body of its prey, it is because of timing.
Sun Tzu
What is essential in war is victory, not prolonged operations.
Sun Tzu
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